Joy At Work: A Revolutionary Approach To Fun On The Job [Hardcover] Bakke, Dennis W.

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Imagine a company where people love coming to work and are highly productive on a daily basis. Imagine a company whose top executives, in a quest to create the most “fun” workplace ever, obliterate labor-management divisions and push decision-making responsibility down to the plant floor. Could such a company compete in today’s bottom-line corporate world? Could it even turn a profit? Well, imagine no more.

In
Joy at Work, Dennis W. Bakke tells the true story of this extraordinary company–and how, as its co-founder and longtime CEO, he challenged the business establishment with revolutionary ideas that could remake America’s organizations. It is the story of AES, whose business model and operating ethos -“let’s have fun”-were conceived during a 90-minute car ride from Annapolis, Maryland, to Washington, D.C. In the next two decades, it became a worldwide energy giant with 40,000 employees in 31 countries and revenues of $8.6 billion. It’s a remarkable tale told by a remarkable man: Bakke, a farm boy who was shaped by his religious faith, his years at Harvard Business School, and his experience working for the Federal Energy Administration. He rejects workplace drudgery as a noxious remnant of the Industrial Revolution. He believes work should be fun, and at AES he set out to prove it could be. Bakke sought not the empty “fun” of the Friday beer blast but the joy of a workplace where every person, from custodian to CEO, has the power to use his or her God-given talents free of needless corporate bureaucracy.

In
Joy at Work, Bakke tells how he helped create a company where every decision made at the top was lamented as a lost chance to delegate responsibility–and where all employees were encouraged to take the “game-winning shot,” even when it wasn’t a slam-dunk. Perhaps Bakke’s most radical stand was his struggle to break the stranglehold of “creating shareholder value” on the corporate mind-set and replace it with more timeless values: integrity, fairness, social responsibility, and a sense of fun.

Amazon.com Review
Dennis Bakke was co-founder and eventually CEO of AES, a large energy company which grew to over $8 billion in annual revenue and over 40,000 employees. Bakke’s
Joy at Work is in part, a CEO memoir, as it chronicles AES’s growth, complete with anecdotes about boardroom confrontations, employee relations, and new openings of production facilities.
Joy at Work goes beyond the standard business tale, though: Bakke believes in moral values as ends in themselves, as opposed to means towards the end of greater financial return, and he’s not afraid to say it.
A number of authors in recent years have made the case that companies which embody humanistic values, and which nurture uplifting cultures, come to house happier, more productive employees. “Values” should be embraced, the argument goes, because they lead to better business results. Bakke shuns such thinking. He wants “values” for values’ sake–because he believes they are an integral part of the human experience, and one that daily work should incorporate. He argues that financial return is only one good alongside others. As Bakke writes at one point in Joy at Work: “Why should enriching shareholders be more important than producing quality products and selling them to customers at fair prices?”
Readers who start off sympathetic to Bakke’s worldview will likely enjoy Bakke’s book. “Joy at Work” is situated perfectly within values-led business literature, alongside books like Howard Schultz’s Pour Your Heart Into It, the Body Shop’s Anita Roddick (Take It Personally) and Ben & Jerry’s Double Dip, by the ice-cream guys. Joy at Work provokes questions and warrants a read, if, for no reason other than its impressive string of blurbs from friends of the author: Everyone from President Bill Clinton to Seattle Seahawks coach Mike Holmgren vouches for Bakke and his gospel. –Peter Han
From Publishers Weekly
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